Mystery Audit ‘Marketing & Operational Processes’
On Marketing & Operational Processes: Marketing activities and campaigns are expensive. You want to achieve the best possible results with your marketing activities, a tournament or a mystery jackpot.
We have extensive experience with marketing activities and we know how to make a casino commercially successful.
This mystery audit offers an effective means to measure this.
Marketing & Operational Processes
Our mystery auditor will spend two days as a guest in your casino and will assess the following items:
Parking and accessibility
The atmosphere in the casino
In-store communication (leaflets, marketing displays and narrow casting system)
Promotions and campaigns
Tournaments and game explanations
Signs and displays
Jackpot policy (mystery, bonus and progressive jackpots)
Slot machine settings (denomination, credit value, hand-pays)
Minimum bet policy table games
Table opening and closing plan
Communication policy with respect to problem gambling
A list of our clients.
We like to keep a low profile, but can be found here.